: : Speakers : :

Thijs de Valk

Senior Consultant YOAST.com

Bram Alkema

Bram Alkema

Creative Businessmodeler

Mauritz Kaptein

Maurits Kaptein PhD

Author of Digital Seduction, cofounder Science Rockstars

Boris Suraya

Boris Surya

Global Shaper World Economic Forum , co-founder and VP of Product Monolith

Nir Eyal side headshot

Nir Eyal

Author of Hooked: How to Build Habit-Forming Products

John Bradford

Jon Bradford

General Manager TechStars London

Natalie Nahai

Nathalie Nahai

Web Psychologist, author of: The Psychology of Persuasion Online

Alexander Klöpping

Alexander Klöpping

Technoviking

Amid Moradganjeh

Amid Moradganjeh

Designer of Peek Calendar - IDEO & Microsoft

Nicolae Naumof

Nicolae Naumof

Author of It Makes (No) Sense

Renato Valdés Olmos

Renato Valdés Olmos

Co-founder & CEO of Human.co

Ben Gardner PhD

Ben Gardner PhD

What are Healthy Habits anyway? University College London

Matthias Laschke

Matthias Laschke

Research at Folkwang University of the Arts

MatthewB

Amsterdam Based DJ Act

known from ADE 2013 and several dance hotspots in Amsterdam

: : Schedule : :

Note: Speaker schedule is subject to change

09:50 - 10:00

Nir Eyal

Welcome & Opening words

10:00 - 10:30

Ben Gardner PhD

What are Healthy Habits anyway?

10:35 - 10:55

Maurits Kaptein

The Math Behind Habits

11:00 - 11:20

Boris Surya

Behavioral Retail: How shelves make us forget about ourselves

11:25 - 11:45

Jon Bradford

Habits of Successful founders

11:50 - 12:10

Nathalie Nahai

Dopamine Loops

12:10 - 13:40

Lunch

13:40 - 14:00

Thijs de Valk

The Psychology behind Conversion

14:05 - 14:25

Nicolae Naumof

Thinking with Your Mind and with Your Body

14:30 - 14:55

Renato Valdes Olmos

A Human touch to exercising

Matthias Laschke

15:00 - 15:20

Matthias Laschke

Transformational Technology: Pleasurable Troublemakers

15:25 - 15:45

Bram Alkema

honoured guest and speaker

15:50 - 16:10

Alexander Klöpping

Changing the way people consume the news

Nir Eyal side headshot

16:15 - 16:45

Nir Eyal

Why Habits Matter

☞ 16:50 - late

Amsterdam based DJ act

known from ADE 2013 and several dance hotspots in Amsterdam

: : DETAILS : :

April 30, 2014
9:30am - 6:00pm ( ☞ or late)

TROUW AMSTERDAM

TrouwAmsterdam | Wibautstraat 127
1091 GL Amsterdam

Get Directions

: : Committee : :

committee one headshot

Nir Eyal

committee two headshot

Arjan Haring

committee three headshot

Martin Birač

committee two headshot

Chemel Benali